Amanda Yang

Amanda Yang is a Senior Data Analytics Manager for the Walt Disney Company, where she leads a team of data analysts who study Disney+ user behavior. Through her work at Disney, she has become an expert in creating compelling stories that inform executives and team members on key strategies to drive growth. Before Disney, she was the founding member of the data team at New York Magazine, where she focused on trends in editorial content and contextual ad targeting. Outside of media and entertainment space, Amanda has also worked across multiple industries including advertising, home services, retail, and software. She believes that data analysis is a fascinating tool that transcends industries and will provide a framework for strategic thinking and technical guidance to harness the power of data in your industry. Amanda holds a Bachelor's in Political Science from DePaul University and has completed executive coursework at the University of Illinois-Chicago and Northwestern University.