Hospitality Management: The Business of Hotels & Experiences New

This course introduces students to the dynamic and global hospitality industry, exploring the business strategies, operations, and customer service principles that shape hotels, resorts, and other hospitality experiences. Designed for students interested in business, hospitality management, tourism, and/or entrepreneurship, the course examines how hospitality organizations balance guest satisfaction, operational efficiency, and profitability in an increasingly competitive industry.

Students will explore foundational concepts in hotel management, including guest services, marketing and branding, revenue management, event planning, and hospitality operations. Additional topics may include luxury hospitality, tourism trends, sustainability, and the role of technology in shaping guest experiences. Through case studies, collaborative projects, and experiential learning opportunities, students will investigate how hospitality businesses operate and adapt to evolving consumer expectations. By the end of the course, students will develop an understanding of the hospitality industry and the business principles involved in creating, managing, and delivering memorable guest experiences.